5 ways to become a world class food sponsor

5 ways to become a world class food sponsor

I admit that I love to go to events. I recently went to a series of amazing event in San Francisco and I couldn’t help sharing with other attendees a common feeling: hunger and thirst! Luckily these events provided amazing food – otherwise the ranks would probably have been considerably emptier. Now comes the tricky part: food doesn’t come for […]

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Inbound marketing and sponsorship  – a dream team

Inbound Marketing and Sponsorships - A Dream Team

Since a few years there’s a magical word that electrifies marketing professionals: inbound marketing. “Inbound marketing refers to marketing activities that bring visitors in, rather than marketers having to go out to get prospects’ attention. Inbound marketing earns the attention of customers, makes the company easy to be found, and draws customers to the website by producing interesting […]

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5 reasons why companies hate to sponsor !

5 reasons why companies hate to sponsor

It’s the typical love-hate relationship that companies have with sponsorships: many of them simply hate to sponsor. But now open your eyes: globally in 2015 not less than $57BB will be spent on sponsorships. That’s a huge amount and still it’s surprising that this incredibly efficient marketing channel is not mentioned everywhere where people are […]

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SponsorMyEvent featured in EntrepreneurCountry Global

Entrepreneur Country

Very proud being featured in EntrepreneurCountry Global. How to find sponsors is indeed a $54 Billion industry: Anyone who has organised an event knows how difficult it can be to find the right sponsoring partner. However, corporates are also struggling to find sponsorship opportunities. Being a serial entrepreneur, Peter Poehle (to the left) saw an opportunity to […]

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SponsorMyEvent launches a 360° solution to find sponsorships

Find & Manage Sponsors with SponsorMyEvent With events in over 1.100 cities, SponsorMyEvent, the leading marketplace for sponsorships, launches a 360° solution for sponsorships. Every event organizer knows the situation: the concept for the event is ready. The only thing missing now is MONEY. The solution for this is obvious: sponsors need to be found, contacted […]

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Interview with Peter Poehle on TheMiceBlog

TheMiceBlog

TheMiceBlog published an interesting interview with SponsorMyEvent’s CEO Peter Poehle. The MICE Blog is an independent event management blog for everyone working or interested in the international MICE industry. It offers a platform for travel destinations and DMCs, event companies, venues and suppliers to engage with global audience and is a trusted source which brings coverage […]

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Import events from Eventbrite to SponsorMyEvent

Import events from Eventbrite to SponsorMyEvent

Eventbrite is clearly the platform when it comes to buying tickets for events. Over one million published events in 2013 speaks its own language. SponsorMyEvent is the marketplace that matches event organizers with sponsors. It’s not surprising that importing events published on Eventbrite into SponsorMyEvent makes perfect sense for event organizers.

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Leads and Traction through Sponsorship

Leads and traction through sponsorships

Today every company wants to generate traction and leads. Uncounted books have been written about marketing and how to exploit various traction-channels. Yet surprisingly only few sources mention Sponsorship as a targeted and highly efficient way to unlock new leads and to generate traction. It seems that sponsorship is the Cinderella of marketing – even though […]

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5 common mistakes when contacting sponsors for your events

Event organisers, face the truth: your event is a product and sponsors are your clients. Sponsors won’t come alone, they need to be convinced to “buy” your product. Surprisingly many event organizers are not well prepared when it comes to contacting sponsors and most of all: convincing them to sign the sponsorship-contract. After validating hundreds […]

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