Podcast: Sponsorship and Inbound Marketing

Welcome to our new series of podcasts. Enjoy listening. #1 Inbound Sponsorship: The way sponsorship is made today is changing fundamentally. Most of the time inbound marketing means writing blog-posts or doing other content driven online-activities. Sponsorship is usually considered as only being a part of outbound-marketing. We believe that this perception is fundamentally wrong. (you can also […]

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5 ways to become a world class food sponsor

5 ways to become a world class food sponsor

I admit that I love to go to events. I recently went to a series of amazing event in San Francisco and I couldn’t help sharing with other attendees a common feeling: hunger and thirst! Luckily these events provided amazing food – otherwise the ranks would probably have been considerably emptier. Now comes the tricky part: food doesn’t come for […]

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Inbound marketing and sponsorship  – a dream team

Inbound Marketing and Sponsorships - A Dream Team

Since a few years there’s a magical word that electrifies marketing professionals: inbound marketing. “Inbound marketing refers to marketing activities that bring visitors in, rather than marketers having to go out to get prospects’ attention. Inbound marketing earns the attention of customers, makes the company easy to be found, and draws customers to the website by producing interesting […]

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5 reasons why companies hate to sponsor !

5 reasons why companies hate to sponsor

It’s the typical love-hate relationship that companies have with sponsorships: many of them simply hate to sponsor. But now open your eyes: globally in 2015 not less than $57BB will be spent on sponsorships. That’s a huge amount and still it’s surprising that this incredibly efficient marketing channel is not mentioned everywhere where people are […]

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SponsorMyEvent featured in EntrepreneurCountry Global

Entrepreneur Country

Very proud being featured in EntrepreneurCountry Global. How to find sponsors is indeed a $54 Billion industry: Anyone who has organised an event knows how difficult it can be to find the right sponsoring partner. However, corporates are also struggling to find sponsorship opportunities. Being a serial entrepreneur, Peter Poehle (to the left) saw an opportunity to […]

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SponsorMyEvent launches a 360° solution to find sponsorships

Find & Manage Sponsors with SponsorMyEvent With events in over 1.100 cities, SponsorMyEvent, the leading marketplace for sponsorships, launches a 360° solution for sponsorships. Every event organizer knows the situation: the concept for the event is ready. The only thing missing now is MONEY. The solution for this is obvious: sponsors need to be found, contacted […]

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