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Wed, Sep 30 2015

WEtv's April Daniels & Ebony Magazine's "Rock Out With Me" Women's Empowerment Event,

Washington, District of Columbia, United States Washington, District of Columbia, United States

  • About the event

    Overview: The “Rock Out with Me” empowerment panel features celebrities, influencers and other prominent women in the community whom will discuss relevant issues affecting women. Women are encouraged to come together to network, share, grow and support each other in a nurturing  and empowering environment. Panelists share personal stories of triumph and challenges that help inspire and uplift the audience. The guests participate in an unguarded discussion where solutions to issues affecting women are discussed. Guests in attendance indulge in spa and beauty related services  as well as  interactive activations  from brands and vendors to help promote a positive self image and  reinforce the goal of uniting women and cultivating healthy relationships.

     

    Event Details

    Overview: April Daniels and Rock Out With Me has partnered with Howard University for a fundraising event honoring Taraji P. Henson, Debbie Allen and LaLa Anthony to raise funding for the university. The event will kick off Howard University’s Homecoming festivities. In addition to a 90 minute panel, there will be a honorary ceremony in recognition of influential Howard alumni women for their contribution to help empower and inspire women. There will also be a large check presentation;  a #WomenUnited march which will take place on Howard's campus and a VIP Reception to close the event.

     

    Topic: Women Achieving Success - “Breaking Down Barriers to Unite Women through Unity, Love &  Respect”

     

    Event Activations: Vendors and pampering services for guests to participate in before and after the panel. Interactive Social Media Lounge for real time interviews with the panelists and talent; live tweet and branded hashtags for Facebook/Twitter and Instagram to engage the online community in the conversation. Photo booth, red carpet photo ops, food vendors and trucks and other unique activations that guests can participate in.

     

    Sponsorship Perspective: April Daniels "Rock Out With Me" is the ultimate experiential consumer and celebrity-marketing program that offers face-to-face demo and how-to opportunities for brands. The program offers a unique opportunity to seed new products. Benefits Include: Direct Marketing to Women Consumers who Account for 85% of Consumer Purchases and 7 Trillion in Consumer and Business spending,

    Cross Promotional Campaigns and Platforms. 

     

    Target Demographic 

    The Rock Out With Me Empowerment Events attracts high net worth individuals,  community members and leaders, socialites, celebrities , tastemakers , corporate individuals as well as students and alumni.  Guests participate  in leisure activities such as tennis, golf, travel, fine dining , wine clubs and shopping.

     

    GENDER:

    Female 95%

    Male: 5%

    Age: 18-50

    Core: 21-45

    Education Level:

    70% College Graduate/Students

    20% Business Owners/Entrepreneurs

    10% Other

     

    MEDIAN HOUSEHOLD INCOME: 75k + 

    85% Attend beauty events

    55% Dine out more than once a week

    69% Shop at least once per month

    (42% shop at luxury retail outlets)

    98% Purchase and use beauty products and spa services

    60% Take annual vacations

    37% Drive luxury cars

    78% Drink premium liquor/wine/champagne

     

     

     

     

    Why should you sponsor?


  • 251-500 attendees expected


    50% Male Attendees


    50% Female Attendees

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Select a Package

8 available packages from US$250 to US$25000

US$5000
Silverpackage

Sponsor Activations: Corporate Identification As Silver Sponsor on marketing materials; Sponsor Mention During The Event; Brand Inclusion on Event Display Screens; 6ft Vendor Table for Sampling Opportunities /Give-A-Ways; Social Media Promotion ; Post Event Photos; Logo Placement & Mention on Rock Out With Me Website

10 available

US$2500
Bronze Package

Corporate Identification As Bronze Sponsor;Brand Inclusion on Event Display Screens; 6ft Vendor Table for Sampling Opportunities/Give-A-Ways; Post Event Photos

11 available

US$250
School Donation Bronze Contibuter

Giving to the University supports any of the academic schools, units and programs at Howard.

11 available

US$500
School Donation Silver Contributor

Giving to the University supports any of the academic schools, units and programs at Howard.

11 available

US$1000
School Donation Gold Contributor

Giving to the University supports any of the academic schools, units and programs at Howard.

11 available

US$25000
Platinumpackage

Platinum Title Sponsor Activations: Corporate Identification As Platinum Title Sponsor On All Press/Marketing Materials Category Exclusivity, Logo Inclusion On Unique Step And Repeat, Red Carpet Access for Photo Ops and Direct Access to Attending Media, Company Rep to Participate on ROWM Empowerment Panel, Prominent Signage Throughout Venue Space, Brand Inclusion on Event Display Screens, Onsite Interactive Direct Marketing Activations, Data Collection and sampling opportunities, Remarks by Company Representative at Event, Private Meet And Greet With Celebrity Guests/Panelists, Assigned Corporate Liaison To Ensure Sponsor Activation Is Executed Properly, Customized Social Media Campaign Surrounding Event, Exclusive Event Photos, Inclusion in Video Reel, Recap w/ Logo Wrap Around, Mention in Radio Advertisement(s), Logo Placement on Rock Out With Me Website, Honoree Presentation “Presented By” company, Participation in Big Check Presentation to Howard University

1 available

US$15000
Diamondpackage

Diamond Sponsor Activations: Corporate Identification As Diamond Sponsor; Recognition As Diamond Sponsor On All Press And Marketing Materials; Logo Inclusion On Unique Step And Repeat; Mention in National Press Release; Sponsor Mention/Announcement During The Event; Direct Access To Attending Media; Signage Displayed at Venue Space; Brand Inclusion on Event Display Screens; Onsite Interactive Direct Marketing Activations; Assigned Liaison To Ensure Sponsor Activation Is Executed; Customized Social Media Promotion; Post Event Photos; Inclusion in Video Reel Recap; Logo Placement on Rock Out With Me Website; Participation in Big Check Presentation to Howard University W/ name and logo inclusion

3 available

US$10000
Goldpackage

Gold Sponsor Activations: Corporate Identification As Gold Sponsor; Recognition As Gold Sponsor On All Press And Marketing Materials; Logo Inclusion On Unique Step And Repeat; Brand Inclusion on Event Display Screens; Assigned Corporate Liaison To Ensure Sponsor Activation Is Executed Properly; Social Media Promotion; Post Event Photos; Logo Placement & Mention on Rock Out With Me Website

5 available

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