NYC Liberty Games,

About the event

The NYC Liberty Games is the ONLY International Junior Girls Volleyball Tournament in the United States. Held at the world renowned Jacob Javits Center in Manhattan July 21-26, 2016, The NYC Liberty Games is more than just another Club Volleyball Tournament. It is comprised of three events, Fab Night Out, My Fierce Future, and Fierce. 

Fab Night Out is an opportunity for tournament participants to step out of their uniforms and into their formal wear to experience NYC and all its glitz and glamour. There will be a red-carpet, step and repeat and media coverage present. The event includes a private dinner reception, Broadway event and fashion show.

My Fierce Future is a day long event with the goal of educating young, high achieving girls on the advantages and career opportunities in Science, Technology, Engineering, and Mathematics (STEM). We recognize that it is imperative that young women become an integral part of how future generations live. Currently, women represent 50% of the American population but are growing in the STEM workforce, currently representing 24%. My Fierce Future will expose young women to outstanding leaders that are currently shaping our future and making history through their professions.This event will be a Leadership Symposium filled with teachable moments planned at the United Nations. Girls Rising, a global campaign for girls' education, will screen their feature film, Girl Rising. There will also be an Exhibits Center, offering resources for girls in regards to programs, partnerships and internships in STEM.

Fierce The Annual NYC Liberty Games is a Tournament sanctioned under the Amateur Athletic Union (AAU). It will be held at the Jacob K. Javits Convention Center in mid-town Manhattan. 54 teams from the U.S. and 10 International teams will be showcased.The tournament will be held over the final 3 days, and will feature the top Club Volleyball teams both throughout the United States and Internationally. It will feature opportunities for brands to connect with the competitive emotion of the athlete directly and offers immense exposure and lead opportunities.

Why should you sponsor?

There is no secret that teenage girls age 13-18 are the most globally demanded market demographic. Teenage girls are the most tech-oriented, loyal, brand ambassadors of any demographic. Having the ability to market to this demographic is truly invaluable and an opportunity that many marketers dream of. The NYC Liberty Games gives a company the opportunity to reach the teenage demographic There will be 768 girls in attendance along with there families. 

Teen Girls

Are Tech-Oriented

•77.3% make purchases via the internet

•88% spend at least 3 hours per week using the internet

•63% spend at least 1 hour per week reading volleyball publications

Are Loyal

•73% are “likely” to purchase from a sponsor

•14% are “very likely” to purchase from a sponsor

•9% are “extremely likely” to purchase from a sponsor

Are Brand Ambassadors

• 40% sign up for emails from their favorite brands

•23% spend more when shopping with a friend or sister

Specifically, Club Volleyball families are:

Generally Affluent

•57% have over $75,000 per year average household income.

•20% have over $125,000 per year average household income.

•80% have some college education or higher

Frequent Travelers

•84% fly 1 time per year or more

•42% rent cars between 1 and 4 times per year.

•74% stay in hotels 3 or more times per year

Jay York

655 W 34^th St
New York, NY 10001
www.nyclibertygames.com

 

Dear Marketing General,

 

There is no secret that teenage girls age 13-18 are the most globally demanded market demographic. Teenage girls are the most tech-oriented, loyal, brand ambassadors of any demographic. Having the ability to market to this demographic is truly invaluable and an opportunity that many marketers dream of.

The NYC Liberty Games is the answer to those dreams. It is the ONLY International Junior Girls Volleyball Tournament on the eastern seaboard. It offers participants an experience that is unmatched by any other Club Volleyball tournament in the WORLD. Held in New York City at the famed Jacob Javits Center, NYC Liberty Games brings together high fashion, the future of education and fierce competition under one roof with the motto “Fab to Fierce”, to truly celebrate the true essence of the female athlete.

We strongly encourage companies to take advantage of the opportunity to reach this high demand demographic in the marketing center of the world. Partnership options range from $ 10,000 to $75,000. In exchange for your partnership you will receive:

• Official Sponsorship Designations
• Promotional Branding
• On-Site Advertising
• Commercial Advertisement through our International Media Partners

If you are interested in partnering with a global event, please email me at *****@****.***, or call me at (704) 534-2147. We look forward to your support as we turn the female athlete from a “second thought” to “SECOND NATURE”.

Contact the Organizer Contact the Organizer