Music in the Park,

About the event

Music in the Park (San Jose)
Music in the Park is San Jose’s iconic summer concert series, celebrating 35 seasons of bringing world-class music to the heart of downtown. Hosted at Plaza de César Chávez, the event features acclaimed artists from rock, pop, hip-hop and beyond, This year's  highlights include Blue Öyster Cult, LaRussell, and The Psychedelic Furs. With lively crowds, diverse food and drink vendors, and a high-energy community atmosphere, Music in the Park welcomes thousands of residents and visitors for memorable evenings of live entertainment, dancing, and city pride. Sponsors benefit from extensive promotion and direct engagement with a broad, enthusiastic audience

Kids Day in the Park (San Jose)
Kids Day in the Park is a vibrant, family-friendly festival at Plaza de César Chávez, designed to spark joy and creativity for San Jose’s youngest residents and their families. The event features live music performances from acts like Lisa Loeb, The Hollow Trees, and the Alphabet Rockers, along with interactive games, educational activities, crafts, and wellness experiences. Attracting thousands of Bay Area families, Kids Day in the Park promotes inclusivity, community connection, and healthy family fun in a safe and welcoming environment. Sponsors enjoy meaningful brand exposure and opportunities for hands-on community involvement

These events are proud to be affiliated with the Plaza Conservancy, a public benefit nonprofit dedicated to preserving and enhancing Plaza de Cesar Chavez, Northern California’s oldest public space and a historic civic heart of downtown San Jose. The Conservancy supports the park through restoration, stewardship, and activating the space with vibrant events to invigorate the community and celebrate the plaza’s rich cultural heritage. Learn more at plazadecesarchavez.org/about.

Why should you sponsor?

Sponsoring Music in the Park and Kids Day in the Park provides a unique opportunity to engage a diverse audience drawn from across the entire Bay Area to the vibrant heart of San Jose, the third-largest city in California with a population nearing one million. These flagship events attract thousands of attendees throughout the season, creating memorable experiences in Plaza de Cesar Chavez, downtown’s historic public square surrounded by key civic and cultural venues. Your sponsorship delivers extensive brand visibility through wide-reaching marketing campaigns throughout the Bay Area, prominent onsite branding, and direct community engagement with families, music lovers, and local residents. Beyond valuable exposure, your partnership supports the revitalization of downtown San Jose, strengthens community connections, and aligns your brand with positive social impact in one of the fastest-growing metropolitan areas in the country.

Ilana Packer

I am the Partners Manager for Weeklys, overseeing sponsorships for key community events like Music in the Park and Kids Day in the Park. My role is to build and nurture partnerships that support these events, working closely with sponsors to create tailored packages that align with their marketing and community engagement goals. I manage communication between Weeklys publications and sponsors, ensuring marketing activations meet expectations and provide meaningful opportunities for brands to engage with diverse audiences in downtown San Jose. Through my work, I help secure the resources needed to make these events successful, fostering strong community connections and enriching the cultural life of the city.

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