We are a premiere Concert Productions & Promotions Company on the East Coast. We produce concerts in major markets, targeting adults 50+, featuring 70's, 80's and 90's music.
Sponsorship provide a unique opportunity for brands to connect with their target audiences in a meaningful, coherent way.
Sponsoring events affords brands the unique opportunity to grow mindshare with an event’s attendees. Attendees by nature are an invested, engaged and highly targeted sample of a target market.
Heart & Soul Concerts (HSC), founded in 1978, is made up of four partners that represent over 45 years of hands-on live entertainment production, concert promotion, and concert management experience.
- Ray Chandler, President
- Charles Leake, Vice Pres. / Marketing
- Leon Barber, Partner
- Antonio Fargas, Partner
Their many years of well-rounded, extensive experience, have produced an operating approach grounded in entertainment industry best practices, and fiduciary responsibility.
They have worked with many top recording artists of the 70’s, 80’s and 90’s and have produced many successful sold out live concerts in the Soul, R&B, Jazz, Latin and Disco genres. Most recently, they have produced performances at venues like Manhattan Center Hammerstein Ballroom New York City, Roseland Ballroom New York NY, Desoto Civic Center in Memphis, TN, and the Palace Theater in New Haven, CT.
They have a stellar reputation in the communities they serve, and work diligently with local venues to produce the highest quality shows and entertainment.
Heart & Soul Concerts produces, promotes, and manages live concert performances, targeting African American and Hispanic adults 35+, in major metropolitan markets, and in households earning $55,000 or more annually.
Major metropolitan markets to be included in the 2018 Concert Tour include (but not limited to):
- New York NY
- Newark, NJ
- New Haven, CT
- Bridgeport, CT
- Jacksonville, FL
Target audience demographics per major metropolitan area are as follows:
New York, NY – total population 8,175,133
African American – 25.5% (2,855,510)
Hispanic – 28.6% (2,336,076)
Median household income - $55,191
Newark, NJ – total population 8,938,175
African American – 14% (1,224,529)
Hispanic - 19% (1,689.315)
Median household income - $71,629
New Haven, CT – total population 3,596,677
African American - 12% (406,424)
Hispanic – 15% (528,667)
Median household income $68,461
Bridgeport, CT - total population 144,229
African American – 34% (49,842)
Hispanic – 38% (55,100)
Median household - $65,171
Jacksonville, FL – total population 821, 784
African American – 30% (252, 421)
Hispanic – 7% (63,845)
Median household income - $65, 581
On-site Activation – sponsor provided with on-site availability to capture audience data, distribute information, execute promotional activities, and conduct product sampling.
Merchandising – sponsor branding on promotional merchandise. (T-shirts aka “walking billboards”) Materials provided by sponsors.
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