Birmingham's Businesses Empowerment Luncheon,

About the event

The event is bringing small business owners in Birmingham together to network, trade business cards, and to get information about keeping their cool while maintaining their business. The event is set up to not only help but to encourage and empower small business owners. To give them hope that one day they will be a big enough company, they will have multiple businesses everywhere. 

Why should you sponsor?

1. Put Your Business in the Spotlight

Having a presence at this event positions you and your business as an authority in your industry. You gain respect and credibility by standing out from the pack of attendees and prominently displaying your products and marketing materials. Instead of just attending an event and looking for people to share your business card with, sponsorship brings attendees who are eager to find out about your business directly to you.

2. Lead Generation and New Contacts

Be sure to have some sort of lead generation system in place the day of the event. People will give up business cards and email addresses in exchange for a chance to win a great prize in a drawing, samples or even candy and other promotional item giveaways.

3. Get Your Brand Noticed

Being featured in the program book of this event, on the event’s website with your logo and having an item in the gift bags is a great way to leverage your sponsorship and get brand recognition

4. New Clients, New Customers, New Business

The attendees of this event are potential new clients and customers.  You can form new business partnerships at this event, meet like-minded business professionals in complimentary businesses with which you share the same target market but are not in competition.

5. Give attendees a “taste” of your business

Bringing samples to this event as giveaways is a terrific way to capture attention from attendees. Be creative and think of out-of-the-box ways to stand out. By sharing a sample or trial offer of your product, you engage the attendees and increase your chances of turning them into new customers.

6. Market Your Business Inexpensively

We all know how much advertising your business can cost. It can run a thousand dollars or more to place an ad in a well-known local publication for only one time! Spending that same amount or less as a sponsor or vendor at this event is a much wiser investment that will bring a greater return on investment. By leveraging the event to your advantage, there will be no limit on your potential ROI.

Alexandria Addy

My name is Alexandria Addy. I am 23 years old. At the beginning of the year of 2015, I came to a realization that small businesses in Birmingham don't really have an event that helps them network with other businesses and generate leads. The small businesses in Birmingham are struggling to get customers or even their first sale. I told myself that I wanted to start an event that gets most of small businesses together and let them network till they drop. It doesn't hurt to network and get more customers. 

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