Back-2the-Books College Tour 2015,

About the event

Who

 The Student Source is a promotional event company headquartered in Atlanta, GA which specializes in and employs college students for brand activations and events. The executive team has combined over 10 years’ experience in brand promotions, technology and customer service to create a company with a cause.

The Student Source Back-2The-Books College Tour is a three week, 9 event brand activation campaign targeting college students while on campus at the beginning of the academic year starting in late August 2015.

Why

The purpose of the Tour is to help students off-set the cost of a new school year through product giveaways and sponsored contests with popular brands. In return, these brands reach a targeted audience with no additional cost beyond in-kind donations*. TSS helps create a positive brand experience to foster brand loyalty among college students. A few exceptional students gain real world event and marketing experience.

*Additional Sponsorship options are available below.

Each event will entice students to complete a short TSS survey in exchange for a promotional product gift bag full of goodies! We only employ relatable and enthusiastic college students with a passion for marketing. Expect music to be playing, perhaps an interactive game, the vibe will be fun and energetic.

The 1^st Annual Back-2The-Books College Tour 2015 will focus on Colleges and Universities within 100 miles of Atlanta with a student population of 10,000+:

·         Atlanta University Center- Clark Atlanta University, Spelman College, Morehouse College, ITC – 10,000

·         Georgia State University – 32,000

·         Georgia Tech University – 21,000

·         Kennesaw State University – 32,000

·         University of Georgia – 34,000

·         Emory University – 15,000

·         Savannah College of Art and Design – 12,000

·         Georgia Perimeter – 26,000

·         University of West Georgia – 10,000

Total Student Population: 192,000 students

Email inquiries to *****@****.***

TSS is featuring products that are functional and useful for students because 1. Students have special needs and 2. Useful promotional items will continue to represent the brand long after a flyer has been discarded. TSS can add your logo to any of the following functional promotional items, if needed:

·         Calculators, Notebooks, Pens, Pencils, Backpacks, Folders, Stickers

We are seeking brands in the following industries:

·         Health/ Beauty/ Hair

·         School Supplies

·         Technology/ Apps

·         Financial/ Insurance

·         Student Housing

·         Food

·         Apparel

·         Events

Green Level- $0 (In Kind Products or Exclusive Coupon)

·         Students receive free product after completing TSS Electronic Survey

·         Product featured on Social Media

·         Must provide 200 products per school

·         Not required to sponsor every school

Aqua Level- $250 Promotional Tour Sponsor

·         Logo featured on Social Media, Newsletter, Website

Orange Level- $750 Contributing Tour Sponsor

·         Aqua Level Included

·         Logo featured on T-shirts, Step and Repeat

Violet Level- $7,000 Official Tour Sponsor

·         Orange Level Included

·         $1,000 scholarship raffle option

·         Students added to Sponsor mailing list (or action of your choice) plus TSS Electronic Survey

·         Logo featured on Tent, Gift Bags and ALL branding

·         Name in Title of Tour- Back-2-School College Tour 2015 Presented By _______________

All sponsorships must be confirmed by August 1, 2015

All Products must be received by August 10, 2015

Email: *****@****.***

Phone: Adora Collins (404)220-7216

www.TheStudentSource.org

Why should you sponsor?

Adora Collins

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