On Easter Saturday every year, the town of Corowa in Southern NSW comes alive as the centre of billy cart racing action, festival fun, and family entertainment.
Attracting competitors of all ages and from all over the country, it’s a weekend of scraped knees and engineering marvels as childhood memories are relived on homemade contraptions.
In 2017, over 5,500 people watched on as competitors raced down Sanger Street in their homemade or professionally designed billy carts.
The event features live music, market stalls, food and a Show and Shine of vintage and modern classic cars.
Children can enjoy the jumping castle, free face painting, and Easter craft activities.
Businesses open their doors and turn on the country hospitality as visitors and locals grab a snack from one of the cafes boasting local produce, or a traditional hearty meal at the clubs and pubs or some boutique shopping from the local retail stores.
The Australian Billy Cart Championships will be held on Saturday 31 April 2018 from 9:30 am to 1:30 pm
Sanger Street, Corowa
PURPOSE
The Australian Billy Cart Championships aims to provide family entertainment that provides fun and enjoyment for all ages.
The McDonald’s Australian Billy Cart Championships aims to
• Provide cost-effective opportunities for families to enjoy activities together
• Encourage physical activity for children and adults
• Supply a fun, safe racing track and atmosphere to race billy carts
• To provide opportunities for wider public support via sponsorship and donations
• Promote Federation Council as a premium tourism destination
• Engage local community groups and organisations
• Increase visitation to the area and contribute directly to the local economy
TARGET AUDIENCE
Based on audience research our media and promotional campaign is aimed directly at the following demographics
and psychographic groups
1. Billy cart enthusiasts from around Australia
2. Day visitors to the area from regional Victoria and NSW
3. General public audiences that are staying in the area during the Easter break and are looking for a fun day out
4. Children and families from the Federation Council
5. Local and regional businesses wanting to participate on the day
6. Students from a variety of sections of the education sector; primary, secondary, TAFE and Universities
7. Local community and sporting groups
8. Federation Council staff, partners and stakeholders
ATTENDANCE
The event attracts around 70 participants and 5500 spectators on the day.
Federation Council is a prospering rural community centrally located on the Majestic Murray River in New South Wales between Sydney and Melbourne, within easy travelling distance to the rural cities of Albury, Wodonga, Wangaratta, Wagga Wagga, Shepparton and the Nations Capital, Canberra.
Contact the Organizer Contact the Organizer2 available packages from A$1500 to A$3500
https://www.sponsormyevent.com/australian-billy-cart-championships-corowaAs Naming Rights Sponsor of the Australian Billy Cart Championships you will receive the following benefits: NAMING RIGHTS • Naming Rights to the Australian Billy Cart Championships MEDIA PROFILE • Inclusion in all paid and promotional media and publicity • Media releases specifically about your business sponsoring the event TELEVISION • Inclusion of logo in the Australian Billy Cart Championships 30 second ad scheduled two weeks prior to the event on WIN Television. PRINTED COLLATERAL • Inclusion of logo on event promotional pieces - posters, DL brochures (where applicable) • Inclusion of logo entry form • Organisation name and logo on direct mail material WEBSITE • Logo and hyperlink link to your business on Australian Billy Cart Championships website • Logo and hyperlink link to your business on the Federation Council website SOCIALS • Logo and business hyperlink mentioned on the Australian Billy Cart Championships Face book Page • Inclusion of photos of your logo on the Australian Billy Cart Championships Instagram account RESEARCH AND EVALUATION • Opportunity to provide a sponsorship or industry-oriented question on post-event research ON SITE • Invitation to present an award for a winner and provide promotion of your business • The opportunity to promote you’re your business or organization at the event by hosting a stand or conducting suitable activity • Logo inclusion on signage at the event • Verbal acknowledgment of support throughout the day through the event’s PA system HOSPITALITY • Complimentary entry for two adults and two children to a billy cart race of their choice
1 available
As a Partner of the Australian Billy Cart Championships you will receive the following benefits: PRINTED COLLATERAL • Inclusion of logo on event promotional pieces - posters, DL brochures (where applicable) • Inclusion of logo entry form • Organisation logo on direct mail material TELEVISION • Inclusion of logo in the Australian Billy Cart Championships 30 second ad scheduled two weeks prior to the event on WIN Television. WEBSITE • Logo and hyperlink link to your business on Australian Billy Cart Championships website • Logo and hyperlink link to your business on the Federation Council website SOCIALS • Logo and business hyperlink mentioned on the Australian Billy Cart Championships Face book Page • Inclusion of photos of your logo on the Australian Billy Cart Championships Instagram account ON SITE • The opportunity to promote you’re your business or organization at the event by hosting a stand or conducting suitable activity • Logo inclusion on signage at the event • Verbal acknowledgment of support throughout the day through the event’s PA system HOSPITALITY • Complimentary entry for two children to a billy cart race of their choice
5 available