About the event
About 2Bangla Dance-Drama Utsab-2018
We are trying to establish deep love for Indian and Bangladeshi dance artists. The main objective of our festival is to present the culture, tradition and new creation of dance artists of both the countries. 2Bangla Dance-Drama Utsab-2018 is the largest dance festival of two Bengal festivals. The festival will be held for 7(Seven) days with innovative events, closing ceremonies and main events. A total of 20(Twenty) Dance Gurus from India and Bangladesh will be honoured with the 2Bangla Dance-Drama Utsab-2018 Dance Gurus. The festival will show 12(Twelve) dance groups from India and Bangladesh.
What: This is International Dance-Drama Festival
When: 1-7 November 2018
Where: Rabindra Sadan/ Girish Mancho ,Kolkata-West Bengal
Why: To promote establish deep love for Indian and Bangladeshi dance artists and to present the culture, tradition and new creation of dance artists of both the countries.
Target Audience: International Dancers, International Dance Directors, International Families , National Dancers, National Dance Directors, National families, Local Dancers, Local Dance Directors, Local families; adults, tensors, children, and anyone who enjoys getting out and having fun.
Media: TV, Radio, Newspapers, Web, Social
Summary On 7(Seven) days
Grand Opening Day: hoist the flag of India, Bangladesh and the festival. Lamp lighting, Accept the seat of the guests, Welcome to the guests, Small talk of the guests. Sponsor’s Recognition Award. 1st Dance Drama.
2nd – 6th day: Every day India and Bangladesh showcase 2(Two) dance dramas. Provide a memento and certificate to the participating team.
Closing ceremony: Receiving the seat of the guest. 20(Twelve) Dance Gurus honors of India and Bangladesh. Small discussion of the Gurus. Last Dance Drama show. Announcing the closing of the festival.
What We Are Looking For:
- 2Bangla Dance Drama Utsab-2018 is the biggest dance-drama festival of India and Bangladesh.
- 2Bangla Dance Drama Utsab-2018 India and Bangladesh's first biggest dance-drama festival
- 2Bangla Dance Drama Utsab-2018 will be held for 7(Seven) days on opening ceremony, closing ceremony and main event.
- This is the first time that will be honoured on the same platform for 20(Twenty) Dance Gurus from India and Bangladesh.
- A total of 100(Hundred) teams of India and Bangladesh will participate in the 2Bangla Dance Drama Utsab-2018.
- 12(Twelve) selected teams from India and Bangladesh will be playing dance drama 2Bangla Dance Drama Utsab-2018.
- The registration phase, the Selection episode and the presenting phase will be held in three parts, 2Bangla Dance Drama Utsab-2018.
- In the 2Bangla Dance Drama Utsab-2018 about 300(Three Hundred) dancers from India and Bangladesh will show their dance drama.
- In the 2Bangla Dance Drama Utsab-2018, the Minister of State for West Bengal, MP, MLA, and around 50(Fifty) celebrities of India and Bangladesh will be present at the guest seat.
- In the 2Bangla Dance Drama Utsab-2018, approx 50,000 thousands dance artists, dance directors and dance fans from around different regions of India and Bangladesh will be assembled under the same platform.
- 2Bangla Dance Drama Utsab-2018 is organizing a gathering of young boys & girls of Rabindra Bharati University and Visva Bharati University (Department of Dance) and NANDINI (a cultural academy)
We hope those guess will be at the 2Bangla Dance Drama Utsab-2018 as a guest:
Chief Guest Grand Opening day
Mr. Bratya Basu (Minster of IIT & Electronics, W.B State Gov.)
Chief Guest Grand Closing day
Mr. Indranil Sen (Minster of Information & Cultural Affairs and Tourism,W.B State Gov.)
Mr. Toufiq Hasan
Deputy High Commissioner, BD High Commission (Kolkata)
Mr. Sourav Ganguli
X Captain, Indian National Cricket Team
Mr. Goutam Dey
Mr. Namashibawa Nala
Deputy Manager, SBI Bank (BDWR)
Ms. Rituparna Sengupto
Mr. Anirban Bhattacharjee
Ms. Iman Charobarti
Ms. Mamata Sankar
Actor & Dance Director
Ms. Aparajita Adho
Ms. Alokanada Roy
Ms. Dona Ganguli
Ms. Poushali Mukharjee
Ms. Malabika Sen
Those who have been awarded the honour of Dance Guru:
Ms. Mamata Sankar (IND)
Mr. Khagen Barman (IND)
Ms. Alokananda Roy (IND)
Mr. Avay Paul (IND)
Ms. Minu Houqe (BD)
Ms.Tranushree Sankar (IND)
Ms. Thankumoni Kutti (IND)
Ms. Lubna Mariam (BD)
Ms. Laila Houqe (BD)
Ms. Soma Mamataj (BD)
Ms. Dona Ganguli (IND)
Ms.Puspita Mukharjee (IND)
Mr. Sankar Narayan (IND)
Ms. Shamim-ara Nipa (BD)
Ms. Poushali Mukherjee (IND)
Mr. Kohinur Sen Barat (IND)
Mr. Muktakinur Rahaman Wasek (BD)
Mr. Shibli Mahammad (BD)
Why should you sponsor?
So Why Sponsor a Festival
The 2Bangla Dance Drama Utsab-2018 team implements a strategic marketing campaign in conjunction with RBU & VBU (students) and NANDINI to promote the event within the region.
Key components include a media and communications manager to oversee all print, radio and television advertising, social media, Festival website and signage the full backing of the 2Bangla Dance Drama Utsab-2018 Festivals Marketing and Communications Unit.
Please note that each year, the Festival team secures generous media sponsorships with key media outlets in 2Bangla Dance Drama Utsab-2018 that guarantees a significant advertising and editorial presence.
10,000-20,000 printed programs will be distributed throughout Nandinis and the surrounding region including shopping centres in the district in the month prior to Festival opening. Posters will also be distributed India and Bangladesh.
Personal and Emotional Relevance
What you get with sponsorship is not just an audience but the privilege of connecting with people through something they care about – something they have already decided is important enough to invest their time, their money and their heart.
Through sponsorship, brands have the opportunity to demonstrate how they value the fans, understand the experience and can enhance the experience in a very personal way. Do that and you will make your brand a welcome and valued part of the experience.
Contrast that with advertising. People care about what you’re interrupting with the ad, not the ad itself. Event great ads get tired after just a few viewings. With few exceptions, people do not love the medium of advertising. It does not make people’s lives better. There are other marketing media with great personal relevance. When it’s done well, social media can be outstanding at establishing connections with target markets. But social media can’t do the rest.
Apparently, ‘integratability’ isn’t even a word but until someone comes up with a word that means the same thing, we will use it.
The value in sponsorship isn’t in the sponsorship itself but in what you do with it. Much of the value sponsorship will bring to your brand is in making everything else you do more effective and efficient. Let’s say you’ve got a sponsorship that is relevant and meaningful to at least one of your core target markets. Doesn’t it make sense to use it across your other marketing activities? Could you use it….
To make your advertising more interesting or relevant?
To anchor promotions – sales, media, online, staff, in- or on-pack retail, or B2B? As an anchor for social media activities?
As a hook for PR? On your website?
In your key customer management strategy? To anchor incentive programs?
To build databases of potential customers? To attract quality new hires?
To reward loyal customers?
To inspire a new product?
Without question, sponsorship is the most flexible of all marketing media. All other marketing media are like paintings – they can be masterpieces but they are in some way constrained by their formats. Sponsorship, on the other hand, is like sculpture – it can be made out of anything into anything you want, as long as it is structurally sound.
Your strategy provides the structure. After that, the scope and power of your sponsorships are determined by the effort and creativity you are willing to put into it.
Sponsor Levels & Benefits
Title Sponsor (1x50%)
Billed as “Your Company” presents 2Bangla Dance Drama Utsab-2018. Name and Logo used in all printed promotional material. Promotion on TV, Radio, International Newspaper, National Newspaper, Local Newspaper, Web and Social .Logo displayed prominently on banners, Festoons, Poster, Light Box and in programs. Public “Shout Outs” throughout the festival. Short lecture at opening and closing ceremony. And Recognition awarded
Powered by Sponsor (2X30% -40%)
Name and Logo used in all printed promotional material. Promotion on TV, Radio, International Newspaper, National Newspaper, Local Newspaper, Web and Social .Logo displayed prominently on banners, Festoons, Poster, Light Box and in programs. Short lecture at opening ceremony. And Recognition awarded.
Co- Powered by Sponsors (2x25%-30%)
Logo used in all printed promotional material. Promotion on TV, Radio, International Newspaper, National Newspaper, Local Newspaper, Web and Social .Logo displayed prominently on banners, Festoons, Poster, Light Box and in programs. Short lecture at Opening ceremony. And Recognition awarded.
Associates Sponsors (5x10%)
Logo used in all printed promotional material. Promotion on TV, Radio, International Newspaper, National Newspaper, Local Newspaper, Web and Social .Logo displayed prominently on banners, Festoons, Poster, Light Box and in programs. And Recognition awarded.
Proud Sponsors (10x5%)
Promotion on TV, Radio, International Newspaper, National Newspaper, Local Newspaper, Web and Social .Logo displayed prominently on banners, Festoons, Poster in programs. And Recognition awarded.
Food, Travel, Hospitality, Fashion, Media, Radio, Venue Sponsors
2Bangla Dance Drama Utsab-2018 (Kolkata)
Some Students Of Rabindra Bharati University (Department of Dance)
Some Students Of Viswa Bharati University (Department of Dance)
NANDINI (A Cultural Academy)
2Bangla Dance Drama Utsab-2018
Call: +91 96123 74374
Contact the Organizer
Contact the Organizer