VETERAN'S POWER POWDER RUN - 5k

About our event

VETERAN’S POWER POWDER RUN™ is a FOR-PROFIT Veteran Owned, operated and employedcompany.  We conduct untimed, noncompetitive 5K run/walkevents where colored powder is thrown at the participants, donate to Veterancauses, connect Veterans with community, services and resources.

Making sure our heroes are neverforgotten.

VETERAN’S POWER POWDER RUN™ will donate to 3- Veteran causes.
1. The Wounded Warrior Project

2. DAV (Disabled Veterans) District3

3. A Soldier’s Child

We do this 2 ways:

1.      When a participant registers onlinefor one of our 5Ks, they will be given the chance to give a direct donationto 1 of the 3 charities.

2.     VETERAN’S POWER POWDER RUN™ will donate divided amongst all 3charities.

VETERAN’S POWER POWDER RUN™ will ask to have representatives from The Military Order ofthe Purple Hearts, VFW, AM VETS, DAV and American Legion with individualbooths at no charge.  This will allowVeteran’s to speak with these representatives for not only membership, butalso to help Veterans, their families and survivor families to become moreinformed as to what services and resources are available to them.  Giving Veterans a better chance at lifesuccess, managing disability challenges, VA claims and benefits filing andsurvivor benefits for service member families whose hero made the ultimatesacrifice.

We have provided a “Veteran’sResource” page for additional access, making an “One Stop Shop” page for easyfree access to various verified links.

Each event willlast 4 hours with a $45 individual registration and $35 per person in a teamregistration; a minimum of 4 and a maximum of 10 constitutes a team.  If members register during the EARLY BIRD period; the individualregistration will be $35 individual and $30 per person in a teamregistration.

With theregistration, each runner/walker will receive in their event packet:

1- Event specificT-shirt

1- Pair ofsunglasses

1- Race bib (withsafety pins)

1- Colour powderpacket

And sponsordonated products - Protein bars, etc…

We will alsoconduct various raffles; to include for every 100 registrations 5 will get afull registration refund at the end of the run, sponsor products and companypurchased surprise giveaway prizes.

We expect aminimum of 500 participants with 75 spectator and media coverage at eachevent.  We will be conducting 3 eventsin Tennessee and up to 97 additional events nationwide.  As a Tennessee based company we want toensure that our wonderful state and sponsors are properly represented.  Events of this type have been known to pullparticipants from surrounding states to conduct these types of runs, theyhave a huge following.  We want toconnect sponsors with a solid connection to their target groups and theseevents cover a wide range of consumer demographics. We are also on Facebook…

If you have anyquestions, feel free to contact us at:

VETERAN'S POWERPOWDER RUN, LLC

Joseph Schmitt

Cell: 805-297-7256

351 Sam RidleyPkwy E, J1,

Smyrna, TN 37167

http://www.veteranspowerpowder.run

SPONSORSHIP - DEMOGRAPHICS, INCENTIVES AND PACKAGES

Intention:

The intent in this event is to broaden Veteran and family survivor awareness to services and resources available to them, raise community awareness to Veteran’s and family survivor’s needs, their sacrifices and to donate to 3 – Veteran charity groups per year. 

For the sponsors, to give maximum exposure, raising brand / product awareness to the communities.

Targeted demographics:

*Age groups –

Under 18 years old – 10%

18-24 years old – 20%

25-34 years old – 30%

35-44 years old – 25%

45-54 years old – 10%

55+ years old – 5%

*Household Characteristics –

Singles – 20%

Couples – 15%

Families with Children under 18 – 30%

Families with Children over 18 – 35%

*Income –

Under $25,000 – 30%

$25,000-$50,000 – 35%

$50,000-$75,000 – 25%

$75,000-$100,000 – 8%

100,001 + - 2%

*Gender –

Male – 40%

Female – 60%

Expected attendance:

We are expecting a minimum of 500 participants per event, with 75 spectators and local media exposure.  The event will be family friendly consisting of a 5K run/walk, where participants have coloured powder thrown at them every 1K and at the finish.  There will be music throughout the event, with an after party colour powder throw multiple times until the event has been brought to a close.  There will be giveaways; swag, sponsor donated products, company purchased items and refund 5 participates out of every 100; their registration fees.

Sponsorship Incentives:

What we would provide to you sponsor is a target group at each event, community, website, Facebook and any media exposure available to our company.  Currently we have a web radio show that sponsors us and they reach all over the United States; as well as, US military bases across the world, we would be more than happy to mention your company and / or product as our sponsor during such radio spots. 

The main incentive of our partnering sponsors is to give direct awareness and exposure to the target group that would purchase your product or services.

Branding is to include:

·         Logo on all flyers and invitations

·         Logos, website links and images on email marketing and various other ad campaigns; to include, but not limited to all media affiliates

·         Promotional models

·         Premium giveaways

·         Signage POS in venue